ABOUT US

Our Vision:
Creating A Healthier World through the development of Evidence-Based Health and Nutrition Products.

Our Mission:
To Advance The Science, Education and Practice of  Good Health and Proper Nutrition.

​As we look ahead into the future, we recognize great opportunity in the development of science-based nutrition,  information, and education products. We strive to create a high level of member engagement in the hopes that we will be your go-to source for all things related to optimum health and nutrition. 

In order to navigate the many wonderful opportunities which lie ahead, we operate with a set of strong core values. We believe these values ensure that our products and services will have a positive and healthy impact on the lives, health, and well-being of our customers.

Core Values

Drive
Re-define the standard in the  work we do. Celebrate successes and never grow complacent.

Innovation
Innovation not imitation. To stay relevant, we must constantly stay ahead of our audiences changing needs.

Integrity
Operate on a foundation of honesty and integrity. Build trusting relationships with each other and our community.

Respect
Welcome different perspectives and points of view.  Value the health and well-being of all individuals.

Diversity and Inclusion
Honor the fundamental value and dignity of all individuals. Create and maintain an environment where people of all backgrounds and perspectives work together.